Enterprise-Level Concierge Service
Homesearch’s Enterprise Concierge Service is designed to offer premium, data-driven direct mail campaigns tailored to your unique business needs. By analysing and blending multiple data points, we identify key moments in a property’s lifecycle and deliver targeted mail based on these insights. Whether your branch or region requires specific price points, geographical coverage, or expansion plans, we tailor our service to meet your exact requirements.
Bespoke Direct Mail Campaigns
Each branch benefits from fully customised direct mail campaigns. Homesearch takes care of every aspect of the process:
- Custom Content: The letters, postcards, or brochures are bespoke to your branch and tailored to its marketing goals.
- Centralised Management: We handle the printing, fulfilment, and mailing, all managed centrally to ensure efficiency and quality.
- Project Oversight: We take responsibility for the entire process, ensuring a smooth and streamlined experience.
- Client Reports: Upon request, we can
provide full addresses of completed mailings for easy tracking and record-keeping.
Unique Data Insights
Homesearch provides a competitive edge by tapping into numerous property data sources across the UK Our process ensures that by mid-afternoon, new listings are available on Homesearch, complete with full address details. This allows you to access properties that aren’t listed on traditional portals, giving you an advantage over your competitors and the ability to target properties before others.
Comprehensive Data Matching
Our vast property database gives us unmatched precision in matching listings to full addresses. We utilise multiple data points, such as:
- Geolocation
- Number of bedrooms
- Energy Performance Certificate (EPC) ratings
- Land registry information
This detailed approach sets us apart, offering an unparalleled view of the UK property market. Our off-market database further enhances this by providing access to both on-market and off-market properties, giving you the largest available pool of prospects across the UK.
Flexible and Tailored Solutions
Our service is designed with flexibility in mind:
- Address Matching: We match addresses to specific trigger points like “On Market” listings.
- Suppression Lists: We ensure all mailings comply with a centralised suppression list to avoid unnecessary duplication.
- Custom Print Solutions: Whether you need letters, postcards, leaflets, or brochures, we offer a variety of print options and bespoke quotes.
- Personalization: Direct mail can be personalised to suit specific branches and trigger points, ensuring maximum relevance to your target audience.
- Flexible Timing: We typically deliver mailings once a week but can adjust the frequency to match your needs.
- Mailing Execution: All mail is posted on your behalf, simplifying the process for you.
Please note: while we manage the entire direct mail process, Homesearch does not assist with the design of marketing materials. Clients must have established branding and supply their own ready-to-print content for us to fulfil.
Enquire today – email Jack Nicholls or book an online meeting.
